Curation, Collaboration, and Creation

Crayon Artel disrupts the artistic landscape with contemporary concepts and ancient techniques. The ‘Artel’ – our network of artists and artisans together, as one – elevates our client’s space, through the addition of bespoke hand crafted art.

Essence: Well-Wandered, Oration of Captivating Story, Refined Craftsmanship, Excellence in art form.

The Leadership Team

Edward Wakefield
Co-founder & CEO

Istanbul, Turkey

Holding many different positions in the streetwear and luxury industries over the past 10 years, Edward is responsible for our strategy, partnerships and artist relationships. 

Holding many different positions in the streetwear and luxury industries over the past 10 years, Edward is responsible for our strategy, partnerships and artist relationships. 

David Mahouti
Co-founder & COO

Tehran, Iran

David’s background is in real estate and property development, and he is responsible for our production in Iran – from partner relationships all the way through to quality control. 

David’s background is in real estate and property development, and he is responsible for our production in Iran – from partner relationships all the way through to quality control. 

George Coltman 
Creative 
Director

Melbourne, Australia

Having been a designer in the creative industry for more than 7 years, working with a range of brands, artists and designers, George is responsible for overseeing and managing our creative output – including carpets, collaborations, and communication.

Having been a designer in the creative industry for more than 7 years, working with a range of brands, artists and designers, George is responsible for overseeing and managing our creative output – including carpets, collaborations, and communication.

Devon Wakefield
Marketing
Director

London, UK

With a background in art and design, and roles ranging from brand experience, marketing, and curation, Devon is responsible for our key brand and marketing strategy.

With a background in art and design, and roles ranging from brand experience, marketing, and curation, Devon is responsible for our key brand and marketing strategy.

Our Values

Nothing But Exceptional

We strive for only the best work. In everything we do we take the time to ensure that we do things properly and take care to ensure we’re delivering the best recreation of an artists work.

Unrelenting Collaboration

Every step of our design process has an element of collaboration. We believe that working with the best people and learning from them reflects in our work and delivers the best results.

Reverence for our Craft 

The oldest known carpet is over 2,000 years old. Knowing that this is an ancient art form, we take the time to understand the craftsmanship that goes into every knot.

Wandering Wonderment

We carry a sense of curiosity with everything we do. We enjoy getting to know different clients, artists and the stories they carry along with them.